HomeLivingStyle is a small furniture e-tailer with big ambitions. They came to me to revamp their entire presence. They were know in the industry as a discount shop with a bad reputation. Since the changeover, their conversion rate has doubled and the average order amount has increased by $124.
- Improve reputation by getting negative reviews removed and getting new customer to add positive reviews
- New upscale logo (shown before and after)
- Add fuzzy search to improve find-ability of products
- Improved information architecture and landing pages
- New responsive website